Sunday 22 April 2012

How effective is the combination of your main product and ancillary texts?



In regards to the effectiveness of the three products and how well they work together in unison, is a matter best discussed with the aid of feedback from my peers and others. However before we talk about the feedback,first I would like to discuss my own opinions and feelings on the products, ranging from continuity of design to consistency of standard. The use of certain colors and shades was an area in which I attempted to be as consistent as possible, closely following and using a set of colors associated with the feeling of being 'content', whilst also incorporating the use of leaves and colors you would be likely to see in the summer and the autumn. Oranges, yellows,browns, whites and blacks. The latter of course referring to shade away from the sun and not feelings. I feel that my three media products use these colours well to create this feeling of 'content' and 'enlightened happiness' , in particular my digi-pack. I would personally say that this product was the most consistent in potryaying these emotions, whilst the poster suffered failure at the point in which it was strongest; the use of the leaves. Obviously the leaves potrayed these feelings well, but pull the product due to its varying shades clashing with text. The video on the other hand. I had orinaglly intended to incorprate these colours into the video, therefore really promote this feeling. However in comparison to the other two products,  the colours wern't as vivd as they  could have been due to band weather on shoots. Besides this, the narrative and camera movements do still help carry this emotion through, probaly more so than just use of colours would have. The single constant joining the three products is of course the track,  so thinking about the track in relation to the individual products and how that worked enabled me to see much clearer how each product related to its original inspiration. Then after assessing how each individual product worked with the track, it was easier to asses how they all worked as a unit. I feel that my three products work together well, and the general feeling is consistant throughout, the standard however could be improve on behalf of the poster and colours involved within the video, but on the whole i feel the standard is good and consistent.

Now its time for audience feedback-

Dan Coulston - The Digi-pack and the poster both work very fluently together creating this ' bohemian/independant' feel;. The use of colors clearly bridges the gap between the poster and digi-pack , I would defiantely make the link between the two, highlighting there effectivness. The video displays this bohemian feel through the use of images well, however not so much through the use of colours as the ancillary products did. However as a group I feel all three work well together.

Leah Beavis - I liked the earthy feel to the colours used in the Digi-pack, makes it astheically pleasing. I feel the colours complemented the track very well. I would say on the back cover of the Digi-pack the track name "colour" could be more pronounced. In regrads to the poster, yet agiain i feel the use of colours is effective, and i would say i would instantly make the link between the digi-pack and the poster. The video could use these colours more to keep total contiunity between the two, however on the whole i feel the products work well in unison.

So again as first stated,it is the consistency of the colors in the video that seems to be the shortfall. Perhaps i could of used lighting, even outside to try to bring forward some of the colors i lost due to the weather. However this may have been difficult. So to conclude; In terms of the emotional effect these products radiate, i feel that each of the products demonstrates the feeling of warmth and peacefulness that i had originally had intended. So in terms of an emotive link between the products, I feel it is strong as each product sends off this feeling therefore joining as one emotion, and one product.  In terms of the general aesthetic, the products work well well on the basis of colors, lighting and pleasing images. However the products were limited in the continuity, for example font, and orangery yellows within the video. This was largely bypassed though by the emotive link given out by the use of colors and shades in the ancillary tasks, and by the story line and shots in the video.